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My services.

Simply hover over each service element to discover the range of services offered.

Brochure Design

I'm skilled at crafting brochures across a variety of sizes.

Branding & Logo Design

Crafting logos and exploring branding is my passion.

Website Design (Wordpress)

I create and develop effective Wordpress websites.

Events & Large Format Printing

I design and print lively event materials like banners and pop-ups. 

Packaging Design

I specialise in creating eye-catching packaging.

Social Media & Marketing Material

I design social media, leaflets, flyers, folders, and more promotional materials.

Creative Solutions That Bring Your Vision to Life

I specialise in crafting impactful designs that elevate your brand and connect with your audience. From branding to exhibition design, let’s work together to create something extraordinary.

Transforming Ideas Into Stunning Designs

With over 12 years of experience, I deliver high-quality freelance design services tailored to your needs. Let’s make your next project unforgettable.

Graficstudio Design Insights & Inspiration.

Discover a curated collection of guides, design tips, and resources, all from my personal perspective, to fuel your creativity and keep you updated with the latest trends.

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Staying Inspired: Overcoming Creative Blocks

Creative blocks can be frustrating, but they’re a normal part of the design process. Overcoming these blocks is crucial for maintaining your creativity and productivity. Here’s how to stay inspired and keep your creativity flowing: Take Breaks: Step away from your work to refresh your mind. Short breaks can prevent burnout and give you a […]

The Importance of Soft Skills in Design Careers

While technical skills are crucial, soft skills are equally important in a design career. These interpersonal skills can significantly impact your success and help you stand out in the industry. Here’s why soft skills matter and how to develop them: Communication: Clearly convey your ideas and collaborate effectively with clients and team members. Good communication […]

Continuing Education: Online Courses and Workshops for Designers

Continuing education is vital in the ever-evolving design field. Staying current with the latest trends, tools, and techniques can help you advance your career and remain competitive. Here are some top online courses and workshops to help you stay ahead: Coursera: Offers courses from leading universities in various design disciplines. Courses such as “Graphic Design […]

Preparing for Design Job Interviews

Interviews can be nerve-wracking, but preparation is key to success. Here’s how to prepare for a design job interview and make a lasting impression: Research the Company: Understand their design style, recent projects, and company culture. Familiarize yourself with their mission, values, and the industry they operate in. This shows that you’re genuinely interested in […]

Updating and Evolving Your Portfolio Over Time

Updating and evolving your design portfolio is essential for staying relevant and competitive in the ever-changing design industry. Here are some strategies for keeping your portfolio fresh and aligned with your career goals: Regular Updates: Make it a habit to update your portfolio regularly with new projects, skills, and achievements. Aim to add new work […]

Freelancing vs. In-House: Which Is Right for You?

Choosing between freelancing and working in-house is a major decision for designers. Each path has its unique advantages and challenges, and understanding these can help you decide which is the best fit for you. Here’s an in-depth look at the pros and cons of both options: Freelancing: Pros: Flexibility: You can choose your own hours […]

Common Portfolio Mistakes and How to Avoid Them

Creating a winning design portfolio requires careful planning and attention to detail. Here are some common portfolio mistakes to avoid: Lack of Focus: One common mistake is including too many projects or unrelated work in your portfolio. Focus on quality over quantity and showcase only your best and most relevant work. Poor Presentation: Another mistake […]

Finding Your Niche: Specialisations in Design

The design field is vast, with numerous specialisations to explore. Finding your niche can help you focus your skills and build a rewarding career. Here’s a closer look at some popular design specialisations and how to choose the one that best fits your interests and strengths: Graphic Design: Graphic designers create visual content for print […]

Using Personal Projects to Enhance Your Portfolio

Leveraging personal projects is a powerful way to strengthen your design portfolio and showcase your skills and creativity. Here are some tips for using personal projects effectively: Explore Your Interests: Choose personal projects that align with your interests, passions, and design goals. Select projects that allow you to explore new techniques, styles, or subject matter […]

How to Network Effectively in the Design Industry

Networking is key to advancing in the design industry. Building meaningful relationships can open doors to opportunities you might not find on your own. Effective networking is not just about exchanging business cards; it’s about forming lasting connections. Here’s how to network effectively: Attend Industry Events: Conferences, workshops, and seminars are great places to meet […]

Writing Case Studies for Your Design Projects

Writing case studies is an essential part of creating a compelling design portfolio. Here are some tips for writing effective case studies for your design projects: Start with Context: Provide context for your project by explaining the client brief, goals, and challenges. Help readers understand the problem you were trying to solve and why it […]

Building a Strong Design Portfolio

Entering the design world can be both exciting and daunting. One of the most crucial steps in establishing your career is creating a strong portfolio. Your portfolio is your visual resume, showcasing your skills, creativity, and versatility. Here’s a detailed guide on how to build a portfolio that stands out: Curate Your Best Work: Quality […]

Creating a Digital Portfolio: Tools and Platforms

Creating a digital portfolio is an effective way to showcase your design work to a wider audience. Here are some tools and platforms to help you create a stunning digital portfolio: Website Builders: Use website builders like WordPress, Squarespace, or Wix to create a custom portfolio website. These platforms offer intuitive drag-and-drop interfaces and customisable […]

Integrating “Why, How, and What” for Effective Design Marketing

Integrating Simon Sinek’s Golden Circle framework – “Why, How, and What” – can significantly enhance both your design practice and marketing efforts. Here’s why every designer should consider adopting this approach: Starting with “Why“: This foundational element fuels passion and purpose in your designs. It helps you create work that resonates deeply with clients and […]

Photographing and Displaying Your Work Professionally

Photographing and displaying your design work professionally is essential for creating a visually compelling portfolio. Here are some tips to help you capture and showcase your projects effectively: Use Good Lighting: Natural light is ideal for photographing your work. Choose a well-lit area with soft, diffused light to minimise harsh shadows and highlights. Avoid direct […]

Defining Design Offerings: The Importance of “What” in Simon Sinek’s Golden Circle

The final piece of Simon Sinek’s Golden Circle is the “What” – the tangible design services and products you offer. For designers, clearly defining and communicating their “What” is essential for attracting the right clients and ensuring business growth. The Importance of “What” in Simon Sinek’s Golden Circle Your “What” includes all the deliverables and […]

How to Curate Your Best Work for Your Portfolio

Curating your best work is essential for creating an impressive design portfolio that showcases your skills and expertise effectively. Here are some tips for curating your portfolio: How to Curate Your Best Work for Your Portfolio Quality Over Quantity: Focus on quality rather than quantity. Include your strongest and most relevant work that demonstrates your […]

The “How” of Design: Applying Simon Sinek’s Golden Circle Framework

Simon Sinek’s Golden Circle framework doesn’t stop at “Why.” The “How” is equally crucial, especially for designers looking to differentiate themselves and add unique value to their work. The “How” represents a designer’s unique processes, methods, and principles that define how they execute their vision. Simon Sinek’s Golden Circle Framework By clearly articulating their “How,” […]

Essential Elements of a Standout Design Portfolio

Creating a standout design portfolio is essential for showcasing your skills and attracting potential clients or employers. Here are the key elements to include in your portfolio: Introduction: Start with a brief introduction that highlights your background, expertise, and design philosophy. This sets the tone for your portfolio and provides context for your work. Best […]

Embracing “Why” in Design Practice: Inspired by Simon Sinek

In the fast-paced design world, where creativity meets functionality, Simon Sinek’s concept of “Why” offers a profound way to start any project. For designers, understanding and articulating the purpose behind their work can lead to more inspired and meaningful creations. “Why” in Design Practice The W.H.Y is often referred to as your purpose, your mission, […]

Stay Inspired: Top Resources for Creative Growth

Staying inspired is essential for any designer. In a fast-paced industry, continuously seeking out new sources of inspiration and knowledge is crucial for your creative growth. Stay Inspired: Top Resources for Creative Growth Books, podcasts, and online courses are excellent resources. Websites like CreativeLive and Domestika offer a variety of courses that can spark new […]

Dyslexia and Design: Turning Challenges into Opportunities

Dyslexia can present challenges, but it also offers unique opportunities in the design world. By understanding and embracing our dyslexic strengths, we can turn these challenges into opportunities for growth and innovation. Dyslexia and Design I’ve found that using technology and adapting my workflow to suit my needs has been crucial in overcoming obstacles. For […]

The Power of Collaboration in Design Projects

Collaboration is at the heart of successful design projects. Working with others brings diverse perspectives, skills, and ideas that can elevate your work to new heights. Whether you’re collaborating with fellow designers, clients, effective communication and a willingness to listen are key. Platforms like Slack and Trello can facilitate smooth collab, keeping everyone on the […]

Future of Design: Embracing Dyslexia for Innovation

As we look to the future of design, it’s clear that dyslexic individuals will play a crucial role in driving innovation. Our ability to think differently and solve problems creatively is invaluable in an industry that thrives on fresh ideas and new perspectives. Dyslexia for Innovation By embracing dyslexia and fostering an environment that supports [...]

Unlocking Success: The Benefits of Design Mentorship

Mentorship can be a game-changer in your design career. A mentor could be a senior work colleague or someone with several years of experience who can provide you provides guidance, support, and valuable industry insights that can accelerate your professional growth. Design Mentorship Finding a mentor may seem challenging, but many professionals are willing to […]

Collaboration and Dyslexia: Building Strong Design Teams

Collaboration is key in the design industry, and dyslexic individuals bring valuable skills to the table. Our unique way of thinking can enhance team creativity and problem-solving abilities, leading to more innovative and effective design solutions. This is because dyslexic thinkers tend to think left and right of the brief. Combining these collaborative thoughts is, [...]

Effective Networking Strategies for New Designers

Networking can be daunting for new designers, but it’s essential for career growth. Effective networking isn’t just about collecting business cards; it’s about building meaningful relationships. Effective Networking Strategies for New Designers Start by attending industry events and conferences, such as the Design Council events in the UK. Engage with speakers and fellow attendees by […]

The Dyslexic Designer: Thriving in a Creative Career

In this post, I’ll share my journey as a dyslexic designer thriving in a creative career. Dyslexia has provided me with a unique perspective that enhances my creativity and problem-solving abilities. These skills are highly valued in the design industry. Dyslexic Designer By focusing on my strengths and using assistive technology, I’ve been able to [...]

Stay Ahead: Continuous Learning in Design

The design industry is dynamic, with new trends, tools, and techniques emerging constantly. To stay ahead and remain competitive, it’s crucial to embrace continuous learning. Continuous Learning in Design Take advantage of online courses, workshops, and tutorials. Websites like FutureLearn and Skillshare offer a plethora of resources tailored to various design disciplines. Reading design blogs, […]

Harnessing Dyslexia for Visual Storytelling in Design

Dyslexia often comes with a heightened ability to think in pictures, making us naturally adept at visual storytelling. This skill is a significant asset in the design industry, where conveying ideas visually is paramount. Harnessing Dyslexia for Visual Storytelling in Design My dyslexia has allowed me to excel in creating compelling visual narratives that resonate [...]

Reflecting on Your Design Journey: Lessons Learned

As you navigate your design career, reflecting on your past experiences can be incredibly beneficial. Each project, whether a success or a challenge, offers valuable lessons that can shape your future work. Reflecting on Your Design Journey Learn from your mistake, review where you went wrong, and explain how you resolved this. As for feedback […]

From Struggle to Strength: How Dyslexia Boosts Design Skills

Many people view dyslexia as a struggle. I felt this the most during my early education. Where I was undiagnosed as being Dyslexic. Once I was diagnosed the guidance and support was a light bulb being turned on. Naturally, I was drawn to stronger subjects which were Art & Design. How Dyslexia Boosts Design Skills [...]

Design Week: The Return of a Beloved Resource for Designers

Design Week Design Week has been my go-to resource for the latest design news and trends. As a designer, it provided an inspirational break between jobs at around 2:30 when the afternoon slump kicked in. I was first introduced to DesignWeek in college, where I used to read the latest paper edition in the library. […]

The British Heart Foundation’s “Til I Died” Campaign

Saatchi & Saatchi have unveiled a powerful nationwide campaign for the British Heart Foundation (BHF), commemorating the lives of 12 young football fans whose lives were tragically ended by heart disease.

Why Kindness Matters in the Design World

In the close-knit design community, kindness goes a long way.

Unlocking Creativity: How Dyslexia Shapes Innovative Thinking

In this post, I’ll explore how dyslexia can shape innovative thinking in the design field.

Kickstart Your Career: Gaining Industry Experience While Studying Graphic Design

As a graphic design student, gaining industry experience while still in university is crucial

Building Your Support Network as a Designer

When I entered the design arena with an oversized portfolio, I quickly realised that it was a crowded market.

Dyslexia: My Creative Superpower

Welcome to the first post in our series on how dyslexia, in my eyes, is a creative superpower! I never liked the word “disability,”